Civolution, the leading provider of technology and solutions for identifying, managing and monetizing content, will showcase its latest deployments in the region for its NexGuard media protection and SyncNow media interaction solutions at Cabsat 2014 (stand D10 at the Content Media Hub). Visitors to the stand will be able to delve into the latest developments in watermarking and fingerprinting technologies.
“The Middle Eastern media landscape is rapidly changing. PayTV services are experiencing strong double digit growth and revenues are expected to climb over 80% by 2020, according to recent research by DigitalTV Europe. But with this opportunity comes with a growing threat: content piracy is rampant in the region’’, said Andy Nobbs, CMO, Civolution. ‘’We also see a significant number of innovative cross-screen applications and consumer engagement platforms being implemented. Our demonstrations at CABSAT will show operators, broadcasters, content owners and advertisers how content identification can provide solutions to secure content on one hand but also track it and interact with it, driving immersive experiences and boosting monetization. We are relentlessly innovating to stay at the forefront of developments in a quickly changing industry.”
Key highlights at CABSAT include:
· NexGuard: Is the world’s premier and widely deployed piracy deterrence solution. NexGuard has been recommended by movie studios to allow Premium VOD. NexGuard – PayTV embeds in real-time an imperceptible watermark into video, providing the content with a unique identity. It enables content owners to trace – all the way back to the original source – those who attempt to illegally distribute content (e.g. illegal streaming of football matches from a STB). It has been designed for integration in STBs, TVs, Video on Demand (VOD) servers and OTT platforms.
· SyncNow: Civolution’s SyncNow uses Automatic Content Recognition (“ACR”) technology to provide a range of solutions for consumer interaction with TV programs and advertisements. ACR allows for precise synchronization between a TV program and an application – running on smart TVs or 2nd screen devices – at scale, in real time and across platforms. Synchronization greatly enhances the TV viewing experience and opens up exciting opportunities for broadcasters, brands and agencies to deepen their relationship with the consumer.
· Teletrax: the world’s only global television tracking solution. It enables clients such as entertainment studios, news organizations, sports rights holders, TV syndicators, advertisers and corporations to determine precisely when, where and how long their multimedia content is being used around the world on television. Teletrax currently maintains a proprietary network of detectors that monitors the television broadcasts of nearly 2,500 channels from more than 60 nations.
If you’d like to meet Civolution at Cabsat2014, Dubai world Trade Centre, 11-13 March 2014 or find out more about the company’s solutions, please contact us.